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Infobase Marketing Inc. is a privately owned company located in Toronto, Canada, that began operations in 1997 in direct response to a recognized and urgent need among businesses to:
- Achieve product/service excellence and improve customer satisfaction by focusing on core competencies
- Differentiate themselves from competitors and establish a sustainable source of competitive advantage
- Improve overall marketing and sales effectiveness
- Find ways to operate more efficiently and improve profitability
Our ability to work in partnership with companies in addressing these needs, is rooted in a commitment to provide the highest level of expertise
possible in our fields of specialty. We do this by:
- Hiring, retaining and developing internal staff
- Enhancing our core capabilities where and, as required, through the use of strategic alliances and partnerships
This foundation is then leveraged through a clear understanding of our purpose and direction.
Our Value Proposition
To provide expert, unbiased external perspective and ideas in developing solutions in our fields of specialty that are more insightful and less
expensive than competitors with equivalent capabilities, or if supplied on an internal, fixed cost basis.
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